Website & UX

Adobe Photoshop operates on a subscription model with pricing from £9.98/month for the Photography Plan to £49.94/month for the full Creative Cloud suite. For marketing agencies handling professional visual content, the investment pays for itself through improved quality and capabilities other tools cannot match.

Zapier connects over 8,000 apps, including virtually every marketing tool you use, creating seamless data flow and automated workflows across your entire tech stack.

Popular marketing integrations include:

• CRM systems (HubSpot, Salesforce, Pipedrive)
• Email marketing (Mailchimp, ConvertKit, ActiveCampaign)
• Social media platforms (Facebook, LinkedIn, Twitter)
• Project management tools (ClickUp, Asana, Trello)
• Analytics platforms (Google Analytics, Facebook Pixel)
• E-commerce platforms (Shopify, WooCommerce, Stripe)

We integrate these tools with our ClickUp project management and CRM management service for complete workflow automation.

Google Gemini offers generous free access through Google Business accounts, making advanced AI capabilities available without subscription costs for businesses already using Google Workspace.

Free access benefits include:

• Full access to Gemini Pro capabilities through Google Business accounts
• Integration with existing Google Workspace tools and data
• AI Studio access with professional-grade features
• Massive 1 million token context window for complex projects
• No monthly subscription fees for basic usage
• Seamless integration with Google's business ecosystem

This cost-effective approach allows agencies to leverage advanced AI for content creation and strategic consulting without additional software expenses, making it particularly valuable for ongoing client work.

Marketing teams should focus on mastering Photoshop features that directly impact campaign quality, brand consistency, and efficient asset creation for various marketing channels.

Essential features for marketing include:

• Layer management and non-destructive editing for flexible revisions
• Selection tools and masking for precise image manipulation
• Colour correction and adjustment layers for brand consistency
• Smart objects and filters for scalable, editable effects
• Export and optimization features for web and print delivery
• Batch processing and actions for efficient asset creation

Our team training focuses on these core capabilities to ensure efficient delivery of content marketing assets while maintaining the professional quality standards that distinguish our work.

Figma's design system features enable teams to create scalable, consistent design languages that maintain brand integrity across all digital products and marketing materials. Our design and development team creates comprehensive design systems that ensure brand consistency across all client touchpoints while enabling rapid scaling of marketing materials and digital products.

SEMrush offers tiered pricing based on features and usage limits, with plans suitable for individual marketers, agencies, and enterprise organizations.

Pricing structure includes:

• Pro plan (£96/month) for small businesses and individual marketers
• Guru plan (£191/month) for agencies and growing businesses
• Business plan (£377/month) for large agencies and enterprises
• Custom enterprise solutions for high-volume users
• Free tools available with limited functionality
• Annual discounts available for long-term commitments

Our strategy consulting includes SEMrush plan selection and feature optimization to ensure you get maximum value from your investment.

Successful LinkedIn advertising requires understanding the platform's professional context and avoiding consumer marketing tactics that feel out of place in a business environment.

CRM (Customer Relationship Management) management is the process of organising, tracking, and nurturing your customer relationships using specialised software.

It’s important because it helps you keep all your customer data in one place, automate follow-ups, and ensure no lead or client falls through the cracks. We set up and manage CRM systems so you can focus on building lasting, profitable relationships.

Small businesses can leverage several free and cost-effective Google tools to compete effectively with larger competitors and reach their target audience efficiently. Our strategy consulting helps small businesses prioritise and implement the right Google tools for maximum impact within their budget.

While clients are different, funnels are the same. Our performance reports cover key metrics across the funnel and we pull in the data that matters to your business. We provide clear, actionable insights and recommendations, so you always know what’s working and where to improve. Reports are delivered regularly and tailored to your business goals.