Strategy & Growth

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September 23, 2025

How We Built 136 FAQs in Minutes: The Power of Cursor + Webflow MCP

Discover how Cursor AI and Webflow's MCP integration can revolutionise your content creation workflow, turning hours of manual CMS work into minutes of automated magic.

I just created 200 comprehensive FAQs for our website in 30 minutes. Not by hiring writers, not by outsourcing to agencies, but by having a conversation with an AI that understood our business, our tone, and exactly what our customers need to know.

If you've ever stared at an empty CMS wondering how you'll ever fill it with quality content, or if you've spent weeks creating pages only to realise half of them don't actually serve your audience, this story might change how you think about content creation.

The Content Creation Problem Every Business Faces

Here's what usually happens when you decide to create comprehensive content for your website: You start with good intentions. Maybe you want FAQ pages for all your services, or detailed guides for your products. You outline everything, write a few pieces, and then reality hits.

Writing quality content takes forever. Keeping it consistent across dozens of pages is nearly impossible. Making sure everything links together properly becomes a nightmare. And by the time you're halfway done, you've lost steam and the project dies a slow death in your drafts folder.

We've all been there. The graveyard of unfinished content projects is real.

What If Your Website Could Teach AI About Your Business?

Here's where things get interesting. Most AI content creation fails because the AI doesn't understand your business, your customers, or your voice. It produces generic fluff that sounds like it was written by a robot (because it was).

But what if the AI could read your existing website, understand your services, learn your tone of voice, and grasp how your content ecosystem works together? What if it knew which pages should link to which services, understood your customer's journey, and could maintain consistency across hundreds of pieces?

That's exactly what happened with our FAQ project. The AI didn't just create content. It created content that made sense for our business and our audience.

The Magic of Context-Aware Content Creation

The breakthrough isn't just AI writing faster (though it does). It's AI writing better because it understands context. When our AI created FAQs about Google Analytics, it knew to link to our technical tracking service. When it wrote about email marketing, it naturally connected to our CRM management offering.

This isn't random cross-linking or keyword stuffing. It's intelligent content that serves your business goals because the AI understands what those goals are.

The key is giving the AI the right foundation. We start with a detailed brief that covers:

"We're working on [WEBSITE], a [LOCATION] based [BUSINESS TYPE]. Here's our tone of voice, our services, our target audience, and how we want content to connect together. Now help us create content that actually serves our customers."

Why This Works Best with Webflow Sites

This approach is particularly powerful if you have a Webflow website. Webflow's structured CMS means the AI can understand your content architecture, see how collections relate to each other, and create content that fits seamlessly into your existing structure.

Don't have a Webflow site yet? Our website design and development service can build you a modern, AI-ready website that becomes the perfect foundation for this kind of content creation.

For other platforms, the process is more manual, but the principles remain the same: give the AI context about your business, and it can create content that actually serves your audience.

The Human Element: Strategy Still Matters

Here's what this process isn't: a magic button that solves all your content problems. The AI is incredibly powerful, but it's not magic. Quality output requires quality input.

Before creating a single piece of content, we spent time on:

  • Content strategy: What do our customers actually need to know?
  • Voice and tone: How do we want to sound?
  • Information architecture: How should content connect together?
  • Business goals: What actions do we want people to take?

The AI executed on this strategy brilliantly, but the strategy itself came from human insight and business understanding.

The Iterative Approach That Actually Works

We didn't just fire off one massive request and hope for the best. Instead, we used an iterative approach:

  1. Start small: Create a few examples to test tone and quality
  2. Refine the approach: Adjust the brief based on what works
  3. Scale up gradually: Use task lists to track progress and maintain quality
  4. Review and iterate: Make adjustments as you go

This isn't about replacing human judgement. It's about amplifying it. The AI handles the heavy lifting of writing and formatting, while you focus on strategy and quality control.

What This Means for Your Business

The implications go beyond just faster content creation. When you can produce quality content at this scale, you can:

  • Answer customer questions before they ask them
  • Create comprehensive resource libraries that establish authority
  • Build internal linking strategies that actually improve SEO
  • Test content ideas quickly and iterate based on performance

Most importantly, you can focus on what humans do best (understanding your customers, developing strategy, and building relationships) while AI handles the execution.

Getting Started: The Foundation Brief

If you want to try this approach, everything starts with a comprehensive brief. Here's the template that worked for us:

We are creating content for [YOUR WEBSITE],
a [LOCATION] based [BUSINESS TYPE].

Business Details:
- Business Name: [YOUR BUSINESS NAME]
- Website: [YOUR WEBSITE URL]
- Core Services: [LIST YOUR MAIN SERVICES]
- Target Audience: [WHO YOU SERVE]
- Brand Voice: [HOW YOU WANT TO SOUND]
- Content Goals: [WHAT YOU WANT TO ACHIEVE]

Please analyse our existing content, understand our tone of voice,
and help us create content that serves our audience and 
supports our business goals.

The more context you provide, the better the results. This isn't about finding shortcuts. It's about giving AI the information it needs to create genuinely useful content.

The Future is Already Here

We're at the beginning of a fundamental shift in how content gets created. The businesses that figure this out now will have a massive advantage over those still doing everything manually.

But remember: technology amplifies strategy, it doesn't replace it. The most successful content will come from businesses that combine AI's execution power with human insight and genuine understanding of their customers.

If you're ready to explore what AI-powered content creation could do for your business, we'd love to help. Our content and SEO service includes strategy development and implementation, while our technical infrastructure service can set up the systems that make this kind of automation possible.

The question isn't whether AI will change content creation. It already has. The question is whether you'll be leading that change or catching up to it.

Ready to see what context-aware AI content creation could do for your business?

Ready to get started?

Book in a free video call, meeting (in and around London, UK) or even a running or climbing session? đź‘€

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