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Spending £1,000 a day on Meta.See how the system uses it.

Same 90-day build. Same handover. Written for accounts that already have prospecting and retargeting live.

For£1,000 / day Meta
ScopeProspecting, retargeting, pages, CRM, booking
OutcomeYours after 90 days
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01The read

You already have the spend.We build the system under it.

The offer is live and the ads are running. What is missing is one team that owns the path from click to a booked conversation, then hands you the file.

The job in four numbers
4parts of the system
90days to handover
3named clients on this shape
1file you keep
You supplyYour business
  • 01
    Live spendGoogle, Meta, or both. Already running.
  • 02
    Offer and pricingWhat you sell, and what a booked call is worth.
  • 03
    A CRM or an inboxWherever leads land today. We tidy it, we do not rip it out.
  • 04
    One decision-makerNotes in one pass. No committee lag.
We buildPacing Agency
  • 01
    The paid accountStructure, tests, and a human on the work. Not a weekly check-in theatre.
  • 02
    Landing pagesThe click has a place to go that matches the ad.
  • 03
    CRM hygieneThe lead shows up with the campaign still attached.
  • 04
    Booking pathQualified conversations, not a junk form dump.
Not in this
  • Brand strategy and a new identity
  • Organic posting and social management
  • A long retainer as the default
  • Media buying with no pages
  • A cold start with zero spend
  • Package prices invented on this page
02The system

One system. Two channels.Told apart in a glance.

Built once. Google and Meta sit on the same pages, CRM, and booking path.

Built in week one

Tracking and pages first. Spend scales when the path is clean, which is why day 90 holds.

01Account structure

Campaigns named so a buyer can read them without opening a slide.

02Landing pages

The ad and the page say the same thing. No leftover homepage leak.

03CRM hygiene

Source, campaign, and next step stay on the record.

04Booking path

A qualified slot, not a pile of unread form rows.

05Weekly tests

One loop. Ads, pages, and the offer, not a monthly autopsy.

06Handover file

After 90 days the system is yours. No waiting on us to log in.

The split
Google
Search and PMaxIntent you already pay for, with a page that can close it.
Meta
Prospecting and retargetingSame family as Google. Different edge, same booking path.
Shared
Pages, CRM, bookingChannel is the only difference. The file underneath is one.
Meta specimen
Situation

Prospecting and retargeting are already spending.

Question

Which ad books the call?

Footer

PACING  ·  pacing.agency

03The count

What you get,named so you can check it.

The list from the brief, on the page. If our count differs from yours, you will spot it here.

One working file

Ads, pages, CRM, and booking together. Not four vendors and a shared drive.

PartWhat we buildOwnerWhen
Paid accountProspecting and retargeting campaigns, named so a buyer can read them.UsW1
Landing pagesOffer pages that match the ads, not a leftover homepage.UsW1
CRM and bookingThe lead keeps its campaign. The next step is a slot, not a pile.UsW2
Tracking and UTMsNamed so a buyer can load a set without renaming anything.UsW1
Weekly testsAds, pages, and the offer in one loop. Not a monthly autopsy.UsW3
Handover90d
Naming, so you can check it

Your media buyer loads a set without renaming or opening a slide.

What ships in the set
Feed 1080 × 1080
Story 1080 × 1920
Landing page 1440 wide

The third comes off the same file, so you get it anyway.

04The pace

Ninety days,counted from your yes.

We do not wait for a perfect stack. Week one is tracking and pages. Spend scales when the path is clean.

Counted from
Your yesNot from the day the last login lands.
01Day

System on screen

Tracking, page frame, account structure. No new spend yet.

  • UTMs and naming
  • Page in draft
  • CRM fields mapped
30Day

First tests live

Enough to see if the path books conversations.

  • Ads in market
  • Page live
  • Booking path used
60Day

Tight loop

Weekly tests on ads, pages, and the offer. One set of notes.

  • What to kill
  • What to scale
  • What to rewrite
90Day

Handover

The file is yours. No waiting for someone to check the account.

  • Access documented
  • Naming kept
  • You run it
What we need to hit day 90

Ad account access, the offer, and a CRM or inbox. Anything after week two moves the finish date, and we say so that week.

If access is late

You still get the pages and the structure. Spend waits until the logins land.

05What is in

What is in,so you can see what you are buying.

Each part on its own. The number stays on the call. Nothing here is a price that moves later.

No surprises

If the brief grows past the count in section 03, you get the number before we touch it.

Paid account

Structure, tests, a human on the work.

In
Landing pages

Offer pages that match the ads.

In
CRM and booking

The lead keeps its source.

In
Tracking

Named so a buyer can load the set.

In
Weekly tests

Ads, pages, and the offer in one loop.

In
Handover

The file is yours on day 90.

In
Bought as separate retainersSeveral
Then the system is yours
days90
No long contracts. Price on the call.
  • Ads, pages, CRM, and booking in one file
  • A person on the account, not a ticket queue
  • TTL, Hear Me London, and Sector7 already on this shape
  • Further work agreed before we start it
  • You keep the system after day 90
The rate that matters more than this one

The system is the expensive part and you buy it once. After handover you run it. If you want us to stay, that is a separate yes.

Yours after 90 days
06After launch

If the test works,the next wave is cheaper.

None of this is a retainer by default. After handover you keep the file.

Same team, same file

Anything below is built by the people who made the first 90 days, on the file they built it in.

Run it yourself

Yours

Access, naming, and the weekly loop stay with you. No waiting for a login.

  • Your ads
  • Your pages
  • Your CRM

Ask us to stay

Optional

Same file. Same people. A separate yes, agreed before we start another cycle.

  • Weekly tests
  • New pages
  • Channel add-ons

New offers on the same system

Same file

A second offer is cheaper than the first because the path already exists.

  • New angle
  • New page
  • Same booking
07Start

Say go and the systemis in motion that week.

Book the session. We start from the spend you already have.

Ben and Cam Founders · Pacing Agency [email protected]
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Draft for review · commercials still unlocked
Pacing Agency
Paid ads system · September 2026

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